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The company argues the brand name isnt intended to tell smokers that theyre any less harmful, citing a company-sponsored survey of more than 300 cigar smokers, none of which mentioned the words health, risk, or safety in their response to what the brand name conveyed

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The tobacco blend consists of 100% certified organic leaf , primarily flue-cured Virginia tobacco grown in the United States , processed without the use of added flavoring agents or chemical casing systems