This finding contrasts with switching studies, subjective sensory response research, and behavioral economic research of other inhaled tobacco and nicotine products (i.e., combusted cigarettes and electronic cigarettes) where preference for non-menthol/menthol cigarettes is typically congruent with non-menthol/menthol preference for other nicotine and tobacco products [35, 40, 41]
The e-liquids themselves are not required to meet any federal standards, although the FDA is expected to exercise its regulatory authority over the products later this year
Include the warnings and branding on the packaging of cigarettes
Aldoori WH, Giovannucci EL, Rimm EB, Wing AL, Trichopoulos DV, Willett WC (1995) A prospective study of alcohol, smoking, caffeine, and the risk of symptomatic diverticular disease in men